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Showing posts with label Online shopping. Show all posts
Showing posts with label Online shopping. Show all posts

Tuesday, January 17, 2023

 

Top 10 E-Commerce Websites - 2023

Online Websites


The internet's exponential growth over the past few years has had a significant impact on how people buy and sell. The best online shopping sites offer everything, from straightforward payment options to door-to-door delivery. For the purpose of improving your shopping experience, they are constantly creating new goods and services. There is always something new to learn about in the world of online shopping, from innovative services to exclusive offers and brand-new product releases. The top 10 online shopping sites in India are listed below.

1. Amazon

Amazon has had a big impact on the internet business scene. It provides a huge selection of goods. They offer a range of things, including furniture, electronics, appliances, clothing, toys, and sportswear. They provide a Prime membership that offers a variety of advantages like free shipping and faster delivery. The "Amazon Great Indian Sale," which is their biggest annual sales event, is held there. Without a doubt, Amazon is a popular service both in India and around the globe.

2. Flipkart

Flipkart is a one-stop shop for all of your daily necessities. They sell gadgets, computers, sporting items, furniture, appliances, and clothing on their website. They provide a variety of handy payment alternatives as well as substantial discounts on the majority of their products. Their fantastic everyday bargains have led to phenomenal success for them.

3. Myntra

Luxury items, beauty products, accessories, and clothing are just a few of the products available on Myntra. Their expansive reach and reputation as a trustworthy online shopping destination have been built through their aggressive advertising and massive sales events. Not to mention how straightforward it is for them to return or exchange items. Myntra is owned by Flipkart, which also offers a rewards programme called Myntra Insider to promote customer interaction. Customers can show their thanks by exchanging their Insider points for deals and other prizes.

4. Ajio

Ajio is an online fashion store that launched in 2016. This online store offers the biggest selection of women's private label apparel. The inventory consists of apparel and accessories from all across the nation, the globe, and India. The online store offers more than 200 domestic and foreign brands of clothing, accessories, jewellery, and footwear.

5. PharmEasy

Almost anything is now feasible to perform online thanks to the development of the internet, including pharmaceutical delivery to a patient's door. As a market leader today, Pharmeasy was a pioneer in India's online e-pharmacy industry. Along with prescription drugs, it also gives consumers access to online testing, virtual doctor visits, and a number of other services. The organisation has faith in its ability to offer top-notch services at a competitive price.

6.Nyka

Nykaa has quickly become India's top source for beauty products. This online store sells just about anything you can think of. From soaps to luxury cosmetics, there is something for everyone. The business has worked with numerous international brands over the years, launching these products just on their website. It's a great place to purchase for skincare, toiletries, personal care, and cosmetics because they are all offered at steep prices. They also market products under their own name, including body wash, shampoo, lipsticks, and lotions.

7. Snapdeal

Snapdeal is another online store that offers a wide range of products at deep discounts, including electronics, mobile phones, clothing for men and women, shoes, and home appliances. You may purchase high-quality goods while still saving money with their daily promotions. Snapdeal offers particular products with free shipping and same-day delivery.

8. Lenskart

An Indian online eyewear retailer called Lenskart offers a variety of goods to the general public, including contact lenses, prescription sunglasses, and eyeglasses. Robotics are used internally by Lenskart to make and assemble lenses to the highest standards of quality. The leading eyeglasses e-commerce site has an omnichannel strategy and has both an online and rapidly expanding offline presence. Lenskart not only sells eyewear but also accessories, all of which are sent right to your house. Men's and women's sunglasses and eyeglasses come in a variety of designs and hues.

9.Pepperfry

The goal of Pepperfry is to satisfy every customer's furniture needs. This online store provides everything, including rentals, a wide range of furniture options, and custom items. If you only need the furniture for a short time, it's a lovely alternative. It is one of India's more well-known online furniture businesses and offers a wider selection than any other furniture company.

10. Meesho

Meesho is redefining the way that internet markets function. This Indian market offers a platform for small businesses to promote their products. Anyone can use it as a platform to sign up as a vendor and run a home-based business. It made use of social media platforms to help its merchants connect with customers. It provides goods throughout several different categories. It is simple to navigate and shop from our online store.

Top 10 e-commerce websites

Top 10 E-Commerce Websites 2023

Randy Beard  |  at  January 17, 2023

 

Top 10 E-Commerce Websites - 2023

Online Websites


The internet's exponential growth over the past few years has had a significant impact on how people buy and sell. The best online shopping sites offer everything, from straightforward payment options to door-to-door delivery. For the purpose of improving your shopping experience, they are constantly creating new goods and services. There is always something new to learn about in the world of online shopping, from innovative services to exclusive offers and brand-new product releases. The top 10 online shopping sites in India are listed below.

1. Amazon

Amazon has had a big impact on the internet business scene. It provides a huge selection of goods. They offer a range of things, including furniture, electronics, appliances, clothing, toys, and sportswear. They provide a Prime membership that offers a variety of advantages like free shipping and faster delivery. The "Amazon Great Indian Sale," which is their biggest annual sales event, is held there. Without a doubt, Amazon is a popular service both in India and around the globe.

2. Flipkart

Flipkart is a one-stop shop for all of your daily necessities. They sell gadgets, computers, sporting items, furniture, appliances, and clothing on their website. They provide a variety of handy payment alternatives as well as substantial discounts on the majority of their products. Their fantastic everyday bargains have led to phenomenal success for them.

3. Myntra

Luxury items, beauty products, accessories, and clothing are just a few of the products available on Myntra. Their expansive reach and reputation as a trustworthy online shopping destination have been built through their aggressive advertising and massive sales events. Not to mention how straightforward it is for them to return or exchange items. Myntra is owned by Flipkart, which also offers a rewards programme called Myntra Insider to promote customer interaction. Customers can show their thanks by exchanging their Insider points for deals and other prizes.

4. Ajio

Ajio is an online fashion store that launched in 2016. This online store offers the biggest selection of women's private label apparel. The inventory consists of apparel and accessories from all across the nation, the globe, and India. The online store offers more than 200 domestic and foreign brands of clothing, accessories, jewellery, and footwear.

5. PharmEasy

Almost anything is now feasible to perform online thanks to the development of the internet, including pharmaceutical delivery to a patient's door. As a market leader today, Pharmeasy was a pioneer in India's online e-pharmacy industry. Along with prescription drugs, it also gives consumers access to online testing, virtual doctor visits, and a number of other services. The organisation has faith in its ability to offer top-notch services at a competitive price.

6.Nyka

Nykaa has quickly become India's top source for beauty products. This online store sells just about anything you can think of. From soaps to luxury cosmetics, there is something for everyone. The business has worked with numerous international brands over the years, launching these products just on their website. It's a great place to purchase for skincare, toiletries, personal care, and cosmetics because they are all offered at steep prices. They also market products under their own name, including body wash, shampoo, lipsticks, and lotions.

7. Snapdeal

Snapdeal is another online store that offers a wide range of products at deep discounts, including electronics, mobile phones, clothing for men and women, shoes, and home appliances. You may purchase high-quality goods while still saving money with their daily promotions. Snapdeal offers particular products with free shipping and same-day delivery.

8. Lenskart

An Indian online eyewear retailer called Lenskart offers a variety of goods to the general public, including contact lenses, prescription sunglasses, and eyeglasses. Robotics are used internally by Lenskart to make and assemble lenses to the highest standards of quality. The leading eyeglasses e-commerce site has an omnichannel strategy and has both an online and rapidly expanding offline presence. Lenskart not only sells eyewear but also accessories, all of which are sent right to your house. Men's and women's sunglasses and eyeglasses come in a variety of designs and hues.

9.Pepperfry

The goal of Pepperfry is to satisfy every customer's furniture needs. This online store provides everything, including rentals, a wide range of furniture options, and custom items. If you only need the furniture for a short time, it's a lovely alternative. It is one of India's more well-known online furniture businesses and offers a wider selection than any other furniture company.

10. Meesho

Meesho is redefining the way that internet markets function. This Indian market offers a platform for small businesses to promote their products. Anyone can use it as a platform to sign up as a vendor and run a home-based business. It made use of social media platforms to help its merchants connect with customers. It provides goods throughout several different categories. It is simple to navigate and shop from our online store.

Wednesday, January 11, 2023

 Customer's preference towards ONLINE SHOPPING

ONLINE SHOPPING:

 Online shopping has become a phenomenon in rising people's life style. People feel uncomfortable going to crowded markets and time consuming for shopping. So, e-commerce is a blessing, because it saves time. Online shopping is a mechanism by which consumers buy products, services etc. directly from a retailer without an Internet intermediary service. Customers will visit online stores while they sit in front of the screen, from the comfort of their home and shop. 24/7 all the online stores are usually available, and there is internet access for many users both at office place and in home.

Online shopping is also known as web-based shopping, e-tailing, internet shopping. Web-based shopping is a method which allows the customers to get a product or service from online retailer through Internet via a web browser, under e-commerce. In other words it is defined as buying a product or service through online, rather than going to a typical brick and mortar store. Online shopping started early in 1995 by the introduction of internet in India.

online shopping


ONLINE APPAREL SHOPPING:

Apparel, along with food, water and shelter, is one of the basic necessities of human civilization. The apparel industry reflects the lifestyles of people, and demonstrates their social and economic status. The fashion and garment industry is India's second largest industry after the IT Industry. In recent years, college students as a young customer group have gained significant attention from advertisers due to their increasing buying power. Apparel is one of the basic necessities of human civilization along with food, water and shelter. The Apparel Industry reflects people's lifestyles and shows their social and
economic status.

FACTORS INFLUENCING ONLINE APPAREL PURCHASE

Delivery Time: This is the factor considered by every customer irrespective of their economic status while online apparel purchase. This factor made amazon the top website by introducing the delivery after one day immediately after placing the order, who have membership in amazon prime application.

Description of The Product: As it is the case of women apparel the product details to be specific regarding the size, color, price, type of cloth, stock availability. If these above details should be provided clearly by every online apparel website.

Good Return Policies: This is also one of the factor considered by every customer while online apparel purchase. Because if there are any issues after delivery regarding product people look for returning it.

Product Availability: In other words it is the stock availability. The websites should maintain the stock 24/7 which are made visible to the customers while online apparel purchase. If the stock is not maintained the website may loose its customers which ultimately would start resulting in loss.

Product Quality: This is also the factor considered by every customer. If the customers get the good quality they prefer the same website repeatedly and word-of-mouth by this customer would be beneficial as it creates more customers. So all the websites should provide the best quality.

Price: Most of the Indian women are price conscious. So the online apparel websites to be keen while fixing the price for a product. Women are ready to afford if it is reasonable price. The price should be according to the brand. Here comes brand into picture. The branded products are purchased irrespective of the price because it has the best quality.

Provided Information to be Kept confidential: This also to be maintained by keeping the personal information of the customer is kept confidential.


MARKETING RESULTS FOR ONLINE APPAREL

Promotional activities which attracted the respondents are as follows:
32% are attracted by advertisements,
58% are attracted by discounts, 
44% are attracted by festive sales, 
16% are attracted by other promotional activities.
product

Customer's preference & Satisfaction towards ONLINE APPAREL SHOPPING

Randy Beard  |  at  January 11, 2023

 Customer's preference towards ONLINE SHOPPING

ONLINE SHOPPING:

 Online shopping has become a phenomenon in rising people's life style. People feel uncomfortable going to crowded markets and time consuming for shopping. So, e-commerce is a blessing, because it saves time. Online shopping is a mechanism by which consumers buy products, services etc. directly from a retailer without an Internet intermediary service. Customers will visit online stores while they sit in front of the screen, from the comfort of their home and shop. 24/7 all the online stores are usually available, and there is internet access for many users both at office place and in home.

Online shopping is also known as web-based shopping, e-tailing, internet shopping. Web-based shopping is a method which allows the customers to get a product or service from online retailer through Internet via a web browser, under e-commerce. In other words it is defined as buying a product or service through online, rather than going to a typical brick and mortar store. Online shopping started early in 1995 by the introduction of internet in India.

online shopping


ONLINE APPAREL SHOPPING:

Apparel, along with food, water and shelter, is one of the basic necessities of human civilization. The apparel industry reflects the lifestyles of people, and demonstrates their social and economic status. The fashion and garment industry is India's second largest industry after the IT Industry. In recent years, college students as a young customer group have gained significant attention from advertisers due to their increasing buying power. Apparel is one of the basic necessities of human civilization along with food, water and shelter. The Apparel Industry reflects people's lifestyles and shows their social and
economic status.

FACTORS INFLUENCING ONLINE APPAREL PURCHASE

Delivery Time: This is the factor considered by every customer irrespective of their economic status while online apparel purchase. This factor made amazon the top website by introducing the delivery after one day immediately after placing the order, who have membership in amazon prime application.

Description of The Product: As it is the case of women apparel the product details to be specific regarding the size, color, price, type of cloth, stock availability. If these above details should be provided clearly by every online apparel website.

Good Return Policies: This is also one of the factor considered by every customer while online apparel purchase. Because if there are any issues after delivery regarding product people look for returning it.

Product Availability: In other words it is the stock availability. The websites should maintain the stock 24/7 which are made visible to the customers while online apparel purchase. If the stock is not maintained the website may loose its customers which ultimately would start resulting in loss.

Product Quality: This is also the factor considered by every customer. If the customers get the good quality they prefer the same website repeatedly and word-of-mouth by this customer would be beneficial as it creates more customers. So all the websites should provide the best quality.

Price: Most of the Indian women are price conscious. So the online apparel websites to be keen while fixing the price for a product. Women are ready to afford if it is reasonable price. The price should be according to the brand. Here comes brand into picture. The branded products are purchased irrespective of the price because it has the best quality.

Provided Information to be Kept confidential: This also to be maintained by keeping the personal information of the customer is kept confidential.


MARKETING RESULTS FOR ONLINE APPAREL

Promotional activities which attracted the respondents are as follows:
32% are attracted by advertisements,
58% are attracted by discounts, 
44% are attracted by festive sales, 
16% are attracted by other promotional activities.

General

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